Business Intelligence

Our Business Intelligence Services

Business Intelligence (BI) is a combination of tools, processes and infrastructure that provide data access and analysis to improve decision making and performance. Modern BI tools are used to integrate data, analyse it and increase data literacy in order to bridge the gap between data, insights and actions.

Why Business Intelligence is important?

There are many reasons why companies adopt BI. Many use it to support functions as diverse as hiring, compliance, production, and marketing. BI is a core business value; it is difficult to find a business area that does not benefit from better information to work with. Business intelligence can help you overcome obstacles and optimize your business processes for long-term success.

Some of the many benefits companies can experience after adopting BI into their business models include

• Faster, More Accurate Reporting & Analysis
• Improved Data Quality
• Better Employee Satisfaction
• Reduced Costs & Increased Revenues
• The Ability to Make Better Business Decisions.

Business Analytics & Insights

Business analytics (BA) is a suite of disciplines and technologies that use data analysis, statistical modelling and other quantitative methods to solve business problems. This process follows a step-by-step approach to explore an organization’s data, with the goal of using statistical analysis to inform decision-making.

Market Research & Strategy

Market research is the systematic study of various variables and data points. It is conducted through surveys and other research methods to gain insight into target customers, their needs, and utility points. The data collected helps inform the four Ps of marketing mix – product, price, place, and promotion. Primary sources of data include focus group studies, direct interviews, and personal interactions; while secondary sources consist of published reports and information available in the market.

Business intelligence (BI) can provide long-term benefits to a marketing strategy by providing deep insights into customer behaviour and preferences. This information can inform marketing decisions and help you generate maximum return on investment (ROI).

Developing an effective business strategy requires input from more than just the marketing department. It often involves collaboration with other key functions, such as finance, supply chain, product development, sales and customer success. Once your company’s business strategy is clearly defined, a marketing strategy must be developed and implemented to achieve those long-term goals.

Developing an effective business strategy requires input from more than just the marketing department. It often involves collaboration with other key functions, such as finance, supply chain, product development, sales and customer success. Once your company’s business strategy is clearly defined, a marketing strategy must be developed and implemented to achieve those long-term goals.

With the right BI initiative in place, you will have access to timely data that supports both operational and strategic decision-making.

Commercial & Operational Excellence

Operational excellence is the consistent and reliable execution of a company’s strategy relative to its competitors, with lower operational risk, lower operating costs, and higher revenues relative to competitors. It is needed more than ever in today’s technology-driven, rapidly changing business models that require companies to transform their business end-to-end. Operational excellence can also be thought of as execution excellence.

Operational excellence is not about cutting costs or increasing labour productivity. Rather, it is about creating a culture that enables you to develop valuable products and services for your customers and achieve long-term, sustainable growth. Operational excellence requires applying the right tools to the right processes. The ideal workplace culture can be created when employees are supported in a way that keeps them empowered and motivated.

Operational Excellence Methodologies

An organization can achieve operational excellence by improving its culture and performance. This leads to long-term, sustainable growth. Organizations should look beyond the typical one-time event and consider a long-term strategy for change. Over the years, many methods have been implemented to improve corporate culture in order to achieve operational excellence. Below are two of the most well-known..

Six Sigma

Six Sigma consists of a collection of tools that can be used to improve business processes and produce a better product. Six Sigma aims to improve the customer experience by identifying and eliminating variation.

LEAN

LEAN is about eliminating waste from a production process. It states that a company should only focus on the value that it adds to its business. LEAN also teaches you that every process has a bottleneck and that focusing your efforts on fixing that bottleneck will lead to the fastest path to success. LEAN’s key principles focus on increasing the quality of products and services and eliminating unnecessary costs.

Process Improvement & Automation

BI will help determine competitive outcomes for an organization’s ultimate survival and overall success. BI has the potential to greatly improve any business’ processes, operations, and growth. By applying automation to BI data using the following ways, people will be able to focus on making better decisions, act faster on data-driven insights, and spare your business from costly mistakes. Five ways automation can help you realize the full potential of your analytics and business intelligence (BI):

• Improve data quality
• Analyse data from any system
• Take action when and where you make decisions
• Use BI data in complex business and IT process automations
• Democratize BI through automated reports

The business intelligence will enable the end user to initiate the process which has been automated to get the desired reports or information. BI Reporting can become a powerful tool for business without having to rely on IT resource.

Business Process Automation will help to reduce the running cost. This will enable the firm to not only increase the business productivity but also empowers the firm to know what they need to know at the right time.

Business Intelligence opens a window of opportunities to the business by not just saving the money, but also in optimizing the business process, improving the decision-making process.